Which statement about local ad insertion is accurate?

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A video server typically performs local ad insertion because it is designed to manage and deliver video content while allowing for dynamic advertising changes. This technology enables service providers to replace national ads with local ones in real-time, tailored to specific markets or audiences. The ability to perform local ad insertion relies on sophisticated video server software and hardware that can access and process ad content alongside the main programming.

In contrast, ad insertion being handled exclusively by content providers is inaccurate because it often involves multiple parties, including advertisers and distributors, collaborating with the video server technology. The option regarding end-user devices inserting local ads is also misleading, as this process occurs on the server side, not locally on user devices. Lastly, the claim that only online platforms can manage local ad insertion is incorrect; traditional cable and broadcast systems also utilize similar technologies to insert local advertisements effectively.

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